Recently, TikTok Hot Search has always been called "Dawn Heroes" is a mobile game domination. Why did this relatively unpopular game suddenly become popular and attracted the attention of many players? Woolen cloth?
Is the loss of players and users of "Glory of the King" related to this?
Let’s delve into the reasons behind it today.
Questions raised
- Why is "Dawn Heroes" suddenly popular on Douyin? Initially, when it comes to "Dawn Heroes", most players are confused about it. But recently, Douyin’s series of short video promotions and game experiences shared by players spontaneously made the game’s popularity soar. In particular, some of the most influential Internet celebrities, as well as a large number of female players, are actively sharing and promoting this game.
- Is the large loss of players in "Glory of the King" related to the popularity of "Dawn Heroes"? Recently, due to its game mechanism, hero adjustment, Skin Strategy and other issues have caused a large number of old players to choose to quit due to dissatisfaction. At the same time, the high-quality skin, good new player welfare strategy and fair game mechanism of "Dawn Heroes" have attracted a large number of "Honor of Kings" retired players.
problem solved
Using the "QuickFox Over the Wall and Returning to China Accelerator", many overseas gamers can experience "Dawn Heroes" more smoothly on domestic servers, which also makes the game's player base larger and more diverse.
Secondly, in terms of game strategy, "Dawn Heroes" is obviously different from other MOBA games are different. Providing high-quality skins at a relatively affordable price has made many players feel a significant consumption downgrade, which has further attracted a large number of players.
Finally, as a mainstream social platform for young people, Douyin's promotion strategy and algorithm have significantly accelerated the popularity of "Dawn Heroes". At the same time, players' dissatisfaction with "Glory of the King" also provides a huge market space for "Dawn Heroes".
in conclusion
The popularity of "Dawn Heroes" is a comprehensive manifestation of many reasons, among which The loss of players, Douyin’s short video promotion, and the smooth acceleration of the “QuickFox Over the Wall Accelerator”, all brought huge traffic and popularity to it. Faced with such a competitive situation, other MOBA games need to re-examine their strategies and innovate continuously to cope with market changes.